By Bernie Toledano on November 18, 2019
ZERØ, provider of the industry’s most innovative artificial intelligence email management solution, today announced it has hired David R. Robinson as its new VP of Product. David brings to ZERØ more than 25 years of focused experience developing advanced legal technologies. Among other achievements, he has been instrumental in developing some of the leading time capture products currently in the marketplace. He joins ZERØ at a time when the company is growing rapidly and broadening its product focus to encompass intelligent automation of administrative tasks across the legal workflow.
In his new role, David will be responsible for spearheading new time capture initiatives and expanding the existing ZERØ product. ZERØ has already made a significant impact in this space by being the only solution to capture time that lawyers spend interacting with client email from their mobile devices, an important capability as lawyers do increasingly more billable work on smartphones and tablets. ZERØ integrates with some of the leading time entry and capture solutions to support more streamlined time capture and entry workflows for users.
David has spent much of his career designing, building, implementing, selling, and managing intuitive time entry and capture software solutions in the legal and professional services space. He was the third employee at ProSoft (later acquired by Sage), where he was charged with building Carpe Diem and helped the company expand its client base from a handful of customers to more than 350. David continued his work on time capture systems at Advanced Productivity Software (APS), where he managed all aspects of the DTE time entry product line. Most recently, David spent 12 years in progressively responsible roles for Intapp, beginning as the product manager for the Time Builder time capture product line, and moving on to roles as principal consultant and senior solution consultant for Intapp Time, Intapp Pricing, and Intapp Terms/Compliant Time.
“I was immediately drawn to ZERØ because of their customer-centric focus, their unique ability to capture billable client interactions on mobile devices, and their deep expertise in AI and machine learning,” said David. “ZERØ’s development of innovative products is rapidly establishing a new paradigm for law firms and lawyers that optimizes mobility, accountability and efficiency at every level. I look forward to leading ZERØ’s time capture efforts and returning to my entrepreneurial roots.”
“David’s track record bringing industry-leading time capture concepts and products to the marketplace is unmatched,” said Alex Babin, CEO at ZERØ. “A primary focus at ZERØ is using advanced technologies to significantly enhance the existing time entry and capture systems that firms are currently using. I can’t imagine a better candidate for this position, and I can’t wait to start working with him as we continue to solve real problems in law firms with unobtrusive, intuitive products that deliver high-impact, measurable results.”
As ZERØ’s Head of Marketing, Bernie is responsible for overall marketing strategy, brand management, and lead generation initiatives. Prior to joining ZERØ, Bernie was the AVP of Marketing and Communications at a global real asset investment firm, where she led and operationalized the marketing strategy across several subsidiaries and built the company’s marketing technology infrastructure from the ground up.